Social Community Strategy





Defining a social community business strategy
The top 10 questions that will lead to your strategy
What is the purpose of the community?
What is the socioeconomic profile of community and members?
What are the main benefits to participate in the community?
What is a perceived disadvantage not participating in the community?
What kind of contribution is expected from its members?
What are benefits and motive for community initiator/owner/driver?
What is the geographic spread of the community?
What is the ideal size of the community including possible sub communities?
What is the ultimate goal of the community?
What is the communities business model?

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